News and Updates
Read news, media releases and thought leadership articles from the Alliance, members and the industry. Stay informed with the latest updates on opportunities, issues and events that impact Sri Lanka’s tourism industry.
Two Week Itinerary in Sri Lanka
The Telegraph’s latest two-week Sri Lanka itinerary offers a mix of cultural sites, scenic train rides, tea country experiences, wildlife safaris, and beach escapes. It highlights signature experiences like the Pekoe Trail, Sri Lanka’s first long distance hiking route through the island’s tea country, offering travelers a slower, immersive way to explore the central highlands. […]
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The High Stakes of Unchecked Tourism
Tourism in Sri Lanka faces a paradox: it depends on natural resources while also threatening their sustainability due to rapid and unregulated development. In the wake of multiple crises since 2019, such as the Easter bombings, pandemic and economic crisis, tourism is expected to play a key role in the country’s economic recovery. However, for […]
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Sri Lanka’s Human-Elephant Conflict
Sri Lankan elephants are the largest among Asian elephants. They hold significant symbolic cultural, and economic value and are major tourist attractions in Sri Lanka. Unfortunately, Sri Lanka’s elephants have been in the news recently, and it’s not for the right reasons. A train collided with a herd of elephants, killing six in February alone […]
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The Pekoe Trail: One of the World’s Greatest Places
Sri Lanka’s first long-distance hiking trail: the Pekoe Trail was featured in TIME magazine’s ‘World’s Greatest Places’ list for 2025. The trail was also featured in BBC as a ‘hike for everyone’. The trail, which runs for more than 300km through tea plantations, villages and forests, tells the story of Sri Lanka’s colonial tea history. […]
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Investing in Women for an Inclusive Tourism Industry
Did you know? Less than 10% of tourism employees in Sri Lanka are women. March is Women’s history month and in honour and celebration of this, we would like to shine a spotlight on the state of women’s employment in the tourism industry based on findings from a recent study. About the study In 2024, […]
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