News and updates from the Sri Lanka Tourism Alliance.
The Alliance is delighted to announce the launch of two new learning modules on the Agents Portal, designed to deepen knowledge and help showcase Sri Lanka’s most authentic travel experiences. Wildlife Expert Course Explore Sri Lanka’s spectacular wildlife and natural habitats through this immersive course. Learn about the island’s diverse national parks, unique ecosystems, and […]
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This month’s update delves into the key developments shaping the future of Sri Lanka’s tourism industry. We explore why inter-agency collaboration is essential to protect our world-class attractions, celebrate a new partnership linking the Pekoe Trail and the Ceylon Tea Museum, and reflect on World Elephant Day amid rising conservation challenges. We also share exciting […]
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The Pekoe Trail Organization (TPTO) has signed a landmark Memorandum of Understanding with the Ceylon Tea Museum, located at the starting point of Sri Lanka’s iconic 300+ km long-distance hiking route. Under this partnership, hikers can purchase their Trail Passes at the museum and enjoy complimentary museum access, creating a unique link between tea heritage […]
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In today’s digital-first world, thriving in the tourism industry means more than just offering a great product — it means knowing how to present, market, and manage it online. Recognizing this need, the Sri Lanka Tourism Alliance is hosting a comprehensive suite of free E-Tourism courses, now available in English, Sinhala, and Tamil. This is […]
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Empowering Sri Lanka’s Tourism Industry Through Skills Development Sri Lanka’s tourism industry is experiencing a strong resurgence, attracting a growing number of travelers drawn by its natural beauty, rich culture, and warm hospitality. However, to stay competitive in a region dominated by tourism giants like Thailand and the Maldives, Sri Lanka must invest more in […]
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