Alliance Updates

News and updates from the Sri Lanka Tourism Alliance.

July Newsletter Update – Sustainability Issue

July Newsletter Update – Sustainability Issue

The Tourism Alliance, in collaboration with Catalyze, is dedicated to promoting sustainable tourism in Sri Lanka. As part of this initiative, the Alliance have developed an invaluable set of sustainability learning tools for the industry. With a range of toolkits covering 10 core sustainability principles and four video learning modules, businesses now have the opportunity […]

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“Fall In Love Again” The Destination Marketing Campaign reach it’s heights

“Fall In Love Again” The Destination Marketing Campaign reach it’s heights

The Sri Lanka Tourism Alliance (SLTA) launched its Destination Marketing campaign “Fall in Love Again”  in October 2022. The campaign covered multiple platforms such as Facebook, Instagram, YouTube and Google Display advertisements. The campaign targeted key markets  including India,Germany, Spain, UK, France and the US with the primary objective of promoting Sri Lanka as a […]

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