News and updates from the Sri Lanka Tourism Alliance.
July Newsletter Update – Sustainability Issue
The Tourism Alliance, in collaboration with Catalyze, is dedicated to promoting sustainable tourism in Sri Lanka. As part of this initiative, the Alliance have developed an invaluable set of sustainability learning tools for the industry. With a range of toolkits covering 10 core sustainability principles and four video learning modules, businesses now have the opportunity […]
“Fall In Love Again” The Destination Marketing Campaign reach it’s heights
The Sri Lanka Tourism Alliance (SLTA) launched its Destination Marketing campaign “Fall in Love Again” in October 2022. The campaign covered multiple platforms such as Facebook, Instagram, YouTube and Google Display advertisements. The campaign targeted key markets including India,Germany, Spain, UK, France and the US with the primary objective of promoting Sri Lanka as a […]
Webinar on Tourism Demand for Sri Lanka & Re-opening of the Chinese Market
The Tourism Alliance held a webinar March 3 on Tourism Demand for Sri Lanka and impact of China's...
Tourism Alliance campaign helps address traveller fears to visit Sri Lanka
The Sri Lanka Tourism Alliance "Fall in Love Again" destination marketing mini campaign that started in October has reported strong results in communicating...
Webinar on Tourist Demand for Sri Lanka
Sri Lanka Tourism Alliance recently held an insightful webinar on "Tourist Demand for Sri Lanka"...