The Sri Lanka Tourism Alliance is a coming together of stakeholders who have a passion to sustainably develop the tourism industry in Sri Lanka. In addition to its core functions of innovation, sustainability and collaboration, the Alliance is also focused on training and development initiatives, promoting industry employment opportunities and introducing data for better tourism development and promotion.
To date, the Alliance has created 6 projects and 17 actions to drive and deliver benefits that have a countrywide impact.
Become a member of the Sri Lanka Tourism Alliance and grow your tourism business in a sustainable way. The Alliance welcomes individuals or organisations based in Sri Lanka or overseas, including private and public sector businesses or associations connected to Sri Lanka Tourism.
Challenging Google with Real-Time Links and Enhanced Features, ChatGPT Enters the Search Engine Race
Read MoreWhile OTAs have played a transformative role in boosting visibility and capturing guests from all corners of the world, they come with substantial fees that can eat into profit margins.
Conversely, direct bookings offer hotels the advantage of full revenue control, deeper customer engagement, and loyalty opportunities.
Virtuoso, a leading global network specializing in luxury and experiential travel, has partnered with Globetrender a travel trend forecasting agency to reveal new luxury travel trends that are bound to take 2025 by storm.
Read MoreSri Lanka named “Most Desirable Island in the World” by Wanderlust UK
Read MoreStay up to date with our tourism and hospitality industry reports.
See All ReportsDestination marketing mini campaign that started in October has reported strong results in communicating the ground situation in Sri Lanka.
DownloadComparing and understanding the demand for Sri Lanka, for hotel brands and experience types.
Read MoreExplore the linkages and synergies between food, tourism and the creative industries
DownloadWellness tourism and its capacity for development in Sri Lanka
DownloadStatistical review of available data and a possible online marketing roadmap
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