Welcome to the
Sri Lanka Tourism
Alliance
Building a Resilient and Sustainable Tourism Industry for All

Driving Sri Lanka’s Tourism Growth

A Private Sector Initiative

The Sri Lanka Tourism Alliance is a coming together of stakeholders who have a passion to sustainably develop the tourism industry in Sri Lanka. In addition to its core functions of innovation, sustainability and collaboration, the Alliance is also focused on training and development initiatives, promoting industry employment opportunities and introducing data for better tourism development and promotion.

To date, the Alliance has created 6 projects and 17 actions to drive and deliver benefits that have a countrywide impact.

Key Alliance Projects

Love Sri Lanka Crisis Response Plan Key Alliance Projects View All

Join the Alliance
and Shape the Future of Tourism

300+ Partner Network
30+ Learning Opportunities
10+ Exclusive Membership Benefits

Become a member of the Sri Lanka Tourism Alliance and grow your tourism business in a sustainable way. The Alliance welcomes individuals or organisations based in Sri Lanka or overseas, including private and public sector businesses or associations connected to Sri Lanka Tourism.

Join the Alliance for Free

What’s New?

News and Updates

Sharing Sri Lanka’s Tourism Message Effectively - Interview with Alyna Haji Omar
29th September, 2020 Sharing Sri Lanka’s Tourism Message Effectively - Interview with Alyna Haji Omar

Countries around the world spend millions of dollars every year to advertise their destinations to travellers. Australia’s marketing budget for 2018/19 was approximately USD 108 million, while Indonesia has earmarked USD 258 million to boost the tourism sector by launching new marketing initiatives.

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Nawaloka Air Services, Appointed as General Sales Agent for Maldivian Airlines.
28th September, 2020 Nawaloka Air Services, Appointed as General Sales Agent for Maldivian Airlines.

Nawaloka Air Services Ltd, a division of Nawaloka Holdings has been appointed as the General Sales Agent for passenger and Cargo services by Maldivian Airlines...

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Spark Air, Sri Lankas Newest Commercial International Airline  
28th September, 2020 Spark Air, Sri Lankas Newest Commercial International Airline  

Spark Air, Sri Lanka's newest commercial international airline, plans to take flight in February 2021...

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Sri Lanka Ranked Second on Covid-19 Prevention Measures
27th September, 2020 Sri Lanka Ranked Second on Covid-19 Prevention Measures

Yicai Research Institute in China has ranked Sri Lanka as second best in terms of COVID 19 prevention methods out of 108 countries surveyed by the institute

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Market Statistics

Market Statistics

Data & Insights

Stay up to date with our tourism and hospitality industry reports.

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Skills Centre

Skills Centre

30+ Learning Programmes

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