E- Tourism by Skills for Inclusive Growth
Welcome to the gateway of E-Tourism learning by the Skills for Inclusive Growth (S4IG) initiative, funded by the Australian Government in partnership with the Sri Lankan State Ministry of Skills Development, Vocational Education, Research & Innovations1 The mission is to empower individuals through strategic partnerships, fostering sustainable job creation, and business growth across the tourism value chain.
Introducing our comprehensive suite of E-Tourism courses, designed to usher in a new era of digital empowerment for the tourism industry in Sri Lanka. These courses are available free of charge and are accessible through the Sri Lanka Tourism Alliance website, in three languages: English, Sinhala, and Tamil.
Here’s a brief overview of the six transformative courses we offer:
- Introduction: Lay the foundation with essential insights into the evolving landscape of digital tourism.
- e-Content: Learn how to create compelling content that captures the essence of your tourism offerings.
- e-Marketing: Master the art of digital marketing to effectively promote your tourism business.
- e-Distribution: Understand the channels of distribution and how to maximize your reach.
- e-Operations: Streamline your operations with the integration of digital tools and platforms.
- e-Reputation: Manage and enhance your online reputation to build trust and attract more visitors.
Embark on your journey to becoming an E-Tourism expert today and unlock the full potential of your tourism business. Explore these courses and more at the Sri Lanka Tourism Alliance’s dedicated E-Tourism portal3.
